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Design and visual creative

Logo and Brand Identity Design

Design simple, original logos and mini brand kits for small businesses with a clear process.

Beginner-IntermediateAbout 16 to 22 hours over 3 to 4 weeksRoute A: $0. Route B: about $20/month.

What you will get

You will have 3 sample brand kits, a client questionnaire, a revision process and an outreach plan.

4 phases, 9 tasks, 4 copy-and-paste prompts, 4 tools reviewed, plus a list of places to find your first buyers.

Choose your route

Route A - $0
Canva Free or free vector tools, Claude Free for naming and briefs.
Route B - about $20/month
Paid tools and Claude for more variations.

Straight talk

Logos must be original. Do not copy others' logos or use stock icons without checking licences. AI-generated marks may not be protectable and can look like others' marks. Keep a record of how you made each design.

Roadmap

  1. 1
    Learn the process 60 minA client questionnaire.
  2. 2
    Create three sample brand kits 330 min3 mini brand kits.
  3. 3
    Find people to offer it to 150 minA list of 20 real prospects and 10 messages sent.
  4. 4
    Price it, agree and deliver 75 minA one-page offer, a price, and a delivery checklist.

Free sample

The first task of phase 1 in full, so you can judge the style before you buy.

Write the questionnaireclaude

  1. Paste the prompt below.
PROMPT: Questionnaire
Write a 12-question brand questionnaire for a small business: what they do, customers, tone, competitors, colours liked and disliked, where the logo will be used. Short and plain.
YOU SHOULD SEEA one-page questionnaire.

Everything else, unlocked with purchase

Phase 1: Learn the process
Write the questionnaire
Phase 2: Create three sample brand kits
Design logos · Create the mini kit
Phase 3: Find people to offer it to
Pick 3 places to look · Build a list of 20 · Set up free alerts · Write and send 10 short messages
Phase 4: Price it, agree and deliver
Set a first price · Write the agreement and delivery checklist
Safeguard checks, tool reviews with free and paid limits, and named places to find buyers.

Draft guide. Researched from public sources and not tested by running the business. For educational purposes only: this guide does not guarantee or promise any earnings. Tool facts checked 6 Nov 2026; confirm before you pay for anything.

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